Exhibitions

Exhibitions provide a unique opportunity to display your product and business to large numbers of potential customers. A clear idea of what you are trying to achieve, and how to go about it, helps you maximise the impact of your stand and the number of sales leads.

This briefing looks at:

  • Defining your aims.
  • Choosing exhibitions to participate in.
  • Designing and running your own stand.
  • Generating sales from the exhibition.

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Last reviewed: 4 months ago

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