Marketing Planning

  • A marketing plan is essential in improving the chances of executing your marketing strategy effectively
  • There are a variety of different areas you need to consider in your marketing plan – it’s not just simply how to sell your products/services and for how much
  • Use techniques such as a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) or audience perspective exercises to gain a better understanding of your marketing plan/strategy

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Last reviewed: 4 months ago

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